MY ROLE: Graphic Designer
WHAT I MADE: Social Media Posts, Email Designs, Digital Ads, Slide Decks, OOH Ads, Brochures, Company Swag Designs, Event Designs
WHAT I USED: Figma, Adobe Photoshop, Adobe InDesign, Adobe Illustrator, Powerpoint
HOW I MADE IT: Upon joining the team, I went through current brand materials and guidelines and worked closely with the design team to ensure adherence to core brand standards while evolving the visual storytelling to match current brand goals. What resulted was a more modernized version of an outdated brand that sought to bridge the gap between technology and finance.
