ZERO SHAME IN MY GAME _ june2026
MY ROLE: Art Director
WHAT I MADE: Social Ads, Email Designs, Digital Ads for Social/Dating Apps, OOH Ads
WHAT I USED: Figma, Adobe Photoshop, Adobe Premier Pro
HOW I MADE IT: 360 mixed-media campaign promoting The Center LV as the premier healthcare facility for potential patient's PrEP and HIV Care journey. My task was to heighten business awareness through meaningful targeted ad campaigns with curated imagery and language. The channel focus included dating app ads and social media paid ads. This was accomplished from measured clicks and view rates and an increase in booked appointments at The Center.
*Note!: As a member of the community this campaign aimed to target and represent, this project is my proudest work professionally and personally. To work with a cultural institution that has served Las Vegas' LGBTQ+ community for decades was a privilege that I took with great responsibility to create something authentic to the brand that meaningfully impacted audiences in promoting preventative sexual healthcare for everyone.
Scrapped Ideations:
